Jasmina Ristic
WOMEN WE ADMIRE
Founder at Horizer.
Applying business and technology solutions to build capacity and strengthen programs for development organizations around the globe.
Over 15 years’ experience in building business, marketing, and brand management, strategy and implementation developing product lines, strategic alliances, open and corporate innovation systems. Specialties: Clean Tech, Build new companies, Scale business models, Invest in high potential companies, and Develop people at a fast pace.
Which technology has the potential to disrupt the current status quo in your specific field of work?
The nest step in our development as a society is the creation of the Energy of Things.
What is your vision for the future of energy?
Since 1988, 71% of global emissions have been produced by just 100 energy companies. We aim to fragmentize and democratize the energy market by providing every person with means to have clean, mobile energy accessible, shareable, and tradeable anywhere. We aspire to achieve excellence, innovation, and performance - sustainably. People and the environment are our most important resources. It is of great importance for us that the individuals making components, or providing services are afforded decent working conditions and are treated with dignity and respect while minimizing the environmental impact and promoting business integrity.
What exciting project are you working on currently?
Horizer engages in the design, development, manufacture, and sale of solar modules, energy generation, and storage systems compatible with any vehicle. As the vehicle became increasingly convenient features enabled, almost 30% of energy burned goes into the powering these features. Horizer turns any vehicle into a solar-powered hybrid electric vehicle, powering vehicle`s auxiliary energy usage by solar module. Internal combustion engine (ICE) cars are polluting cities, and are under increasing regulatory pressure regarding emissions. Automobiles make the biggest dent into the environment by polluting with particles, ammonia, and carbon oxides, as well as thermally. 98% of the vehicles on the road are ICE powered, and that is 1 billion of ICE vehicles. Horizer is addressing this with a clean, efficient, and mobile solution. Horizer turns any vehicle into a solar-powered electric car. Reducing fuel consumption and CO2 emissions by 30%.
What would you have liked to know when you began your career in energy? Please share details to aid young women who are starting their careers in energy now.
Creating a new paradigm is a necessity. Yesterday's beliefs must be shattered before some new greater energy technology can be created.
If invited to speak in an energy event, what are the topics you would plan to speak about?
Mobile Energy, Clean Tech, Solar Energy